At itzy ritzy, we believe parenting in style is possible. Our modern collection of baby, toddler and lifestyle accessories provides smart, attractive solutions to everyday challenges, from carrying heavy car seats to keeping school snacks under eco-friendly wraps. We love making your life easier, so our multi-purpose products pack a number of dazzling punches without making you do a lot of work. Plus, we tread lightly on Earth with environmentally conscious, no-waste solutions. Through it all, we keep style top of mind, designing chic prints you won't find anywhere else in a confection of eye-catching colors. By reinventing practical luxury for modern families around the world, we consider our job done when you get your job done in a stylish, exciting and refreshingly simple way.